A common frustration I hear among aspiring digital entrepreneurs is the lack of quality private label rights products. If I was to ask you the first thing you think of when you hear the term "Private Label Rights products", you probably were thinking of something negative.
Private Label Rights Products Face a Daunting Stigma
Since I have been creating private label rights products, I have noticed that there seems to be a stigma around the term private label rights products. People seem to doubt quality, how current it is and quite frankly the value.
All fair worries, because there has been a lot of subpar private label rights products content released over the years. The problem is for people who put in the time to create good quality private label rights products. There are a number of creators online that offer great quality private label rights products, and they face an uphill battle because of this stigma.
The stigma of private label rights products is so bad that the term alone might drop sales. I haven’t done any really scientific testing, but we have sold personal rights versions of our products, and the private label rights products versions for similar prices and seen the personal rights version sell more.
That has happened more than once as well. Even if it isn’t a pattern or a trend, realistically speaking the private label rights products version should be far more popular right? You get the eBook that you would get in the personal rights version, plus all of the other goodies, editables and the right to rebrand it as your own.Quality private label rights products should be a slam dunk that it is more valuable, but when it comes time to sell and market – it is regularly proving it isn’t.
As a PLR Creator What Can I Do to Create Private Label Rights Products?
[covertplayersinglevideo trvideoid="Tttl7leHSDI" trdisplaytype="5" trnumbervideosdisplay="" trvideoperpage="36" trthumbnailwidth="150" trthumbnailheight="100" trpopupwidth="640" trpopupheight="360" trvideoalign="left"]I don’t think there is a simple answer for this, there is nothing one (or even a handful) of private label rights products creators can do to wipe away years of history.
The first step is to produce the best quality private label rights products that you can. We like to believe that is what we are doing, and from our interaction with other people it seems to be what they are doing as well. As we build our businesses and customers, we will naturally be building more respect (and hopefully less of a stigma) for private label rights products in general.
The Future of Private Label Rights Products
I think that is kind of the cowards way out, I’d like to challenge people’s beliefs about private label rights products head-on. That said, in some cases being creative about your services is a smart business move.
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