Saturday, February 23, 2013
Explode Your Social Media Marketing Using Promotional Videos
Video marketing is the most popular form of marketing on the web, yet people have difficulty creating an effective social media marketing strategy to drive targeted, quality traffic to their website. Corporations, small businesses and individuals are using videos to introduce their product or service in order to generate excitement and interest among viewers. In this article, we will discuss how to use promotional videos to explode your social media marketing.
Social Media Marketing is all about Branding
Having a video on your website will attract customers at exhibitions, presentation, seminars, trade shows, and online. Promotional videos provide many benefits. Promotional videos allow you to brand yourself in ways that show cases your strengths that grabs people’s attention to increase your sales, customers, and profit base.
Why Should You Incorporate Promotional Videos in Your Social Media Marketing Campaign
In this age of social media marketing, people will spend more time on a website watching a video versus reading a lengthy sales page about a product. People are crazy about internet videos. They use them on their personal internet community pages such as Twitter and Facebook and often e-mail them to their friends and relatives. This can happen to you. You may come up with an advertisement that is clever, entertaining and brings you instant internet notoriety.
The first step in your social media marketing campaign using promotional videos involves finding your target audience and where they spend their time online. For example, if your business is rock bands, you will not find your audience on a website that deals with travel.
Social Media Marketing Dilemma - Where to Advertise Your Promotional Videos?
The next step in your social media marketing campaign is to decide who will promote your promotional videos. Either you can have an advertising company promote the videos or you can promote them yourself.
If your media marketing strategy entails using a professional video advertising agency, the costs for using a professional advertising agency will depend upon how often you want the video used, where want to advertise, the length of the video, and the amount of traffic the website expects to see. Many business owners have discovered that using a professional internet-advertising agency is a more effective promotional videos campaign strategy than using banner ads because you will be receiving targeted, traffic that are paying attention to what you are trying to sell. However, if the advertising company actually developed the video ad for you, they will retain exclusive rights and you will not be able to use it anywhere without their written permission.
Another social media marketing strategy is to advertise your promotional video on someone’s blog. Many people have discovered the joy of blogging and certain internet blogging websites offer Google ads for bloggers. The ads are free and the person who blogs receives money every time someone clicks on your ad. The advertisers know the blogs that get the most traffic and your quirky little ad might just start making the rounds all over the internet.
Placing your promotional video on your website or free internet websites is another social media marketing tactic that will attract viewers. However, you need to make sure that your contract stipulates that you have the right to do this and you should have some knowledge about copyright laws and legal contracts before engaging in free advertising.
Final Considerations Using Promotional Videos in Your
Web 2.0 Marketing - Making E-Books Go Viral
You must have an effective web 2.0 marketing strategy in order to drive targeted, quality traffic to your website. An effective web 2.0 marketing campaign operates on a minimal budget because your customers will promote your product for you via word of mouth and social media.
Web 2.0 Marketing Involves Strategic Planning
Your web 2.0 marketing plan involves choosing products that are unique. E-books are one of the best platforms to begin an effective web 2.0 marketing campaign. E-books don't take a lot of time to create and are inexpensive to produce.
Copyright your E-book, and immediately, you have a powerful tool that you, and you alone, can offer to the public. People will have to visit your site to acquire your E-book, which increases the flow of quality traffic and the potential of sales and affiliate contacts.
Web 2.0 Marketing Involves Little Cash
Another reason why E-books are part of your web 2.0 marketing campaign is that you can test their marketing potential without putting out hardly any cash at all. Since E-books are digital, you don't need to have an inventory. Furthermore, you can gauge the saleability of your E-book, and make adjustments to your web 2.0 marketing campaign as needed until the orders start pouring in. E-books allow you to learn about your market and customer habits and motivation over a period of time, without risking your precious financial resources.
Using your E-book as part of your web 2.0 marketing campaign also provides you with an invaluable way to gather marketing information, which you can use in many different facets of your business.
Examples of Using E-Books as an Web 2.0 Marketing Campaign
There are many creative ways you can use an E-Book to create an effective web 2.0 marketing campaign. Use your E-book to discover what the specific goals and problems are in your specific industry. Then figure out how to solve these problems, and publish an E-Book with this invaluable information. Make sure that you keep your E-book current. Update it frequently as the market and trends change. Add new advice and techniques to show your prospects how your goods or services can enrich their lives. This will increase the value of your business, upgrade your reputation, and get you known as an expert in your field.
You can extend the value of single E-book by breaking the book down into chapters for a serial course, into special reports available on your website, or into audio or visual tapes. E-book can be broken down into several different promotional materials by accepting some of the articles and using them to promote your product. You can include a catalog in your E-book to promote all the products or services you sell. You can include a thank-you note for reading your book and an invitation to download a trial version of your product. Or you can include a form for your audience to contact you for further information or with questions, thereby building your business relationships and your mailing list.
Using E-book in this manner helps to cut the cost of individually producing separate promotional materials. You can use a single E-Book to entice new prospects and to sell new products to your current customers.
Spin An Intricate Web with Web 2.0 Marketing
A successful web 2.0 marketing strategy is like a spider spinning a beautiful and intricate web. By constantly keeping abreast of new trends and techniques, you can implement an effective w
Increase Your Website Popularity Using Manual Link Building Secret
While SEO is always changing, one way to maintain a high ranking on the search engines is to effectively use manual link building pointing back to your site using social media.
Why Use Social Media for Manual Link Building
If you are a search engine optimizer you know how important manual link building is to your rankings. The problem is that these days most people are aware that link building works and have found ways to exploit and dominate the process.
I have heard stories ranging from Chinese sweatshop link builders to automated software solutions that essentially pollute the Internet with garbage (fake profiles, bogus blog comments, etc.). Anyone who attempts to game the system is usually doing everyone a disservice. There will be a short-term gain from getting ranked well for your keyword but eventually you will be removed altogether. Using manual link building via social media protects you from being removed by Google and other search engines.
I am sure that the engineers at Google are already working on several plans to make link popularity less relevant in the future. I have made a short list of manual link building via social media I think would be useful tools to judge the popularity of a website, brand, person, product.
Manual Link Building Using Mentions Within The Social Media Space
[covertplayersinglevideo trvideoid="I0NGjSWVXFA" trdisplaytype="5" trnumbervideosdisplay="" trvideoperpage="36" trthumbnailwidth="150" trthumbnailheight="100" trpopupwidth="560" trpopupheight="315" trvideoalign="left"]Increasingly, social media sites like Twitter offer new metrics into the world of popularity. Not only is the data up-to-date and current, it's much more difficult for anyone to mimic a piece of content going viral and social media. Companies like Google could easily make deals with Facebook and Twitter to access their data feeds and use them as a gauge for popularity.
Additionally, Google could search for mentions of the name of a company, twitter account for that company, or any subsequent products as a measure of likability.
Manual Link Building Using Mentions Within E-Mail Communications
Google is now one of the largest free e-mail providers in the world. It would be very simple for them (if they aren't already) to monitor the number of times a link is sent through Gmail's mail servers. This would also be difficult to game because your accounts would quickly get flagged for spam. Additionally Google can monitor the Gmail accounts to see which ones appear to be trying to increase their footprint.
Although I believe that your link popularity score will always play a role in your final ranking. I think it's time for that metric to stop beating the primary source of data for Google and use metrics from manual link building via social media. Once this happens, companies will increasingly be working towards social media link building to help their bottom line.
If you participate in any kind of manual link building consider this. Quality will trump quantity in the future. One really good Flickr profile will be better than 100 crappy blog comments. Try to engage the communities within each one of your social profiles online. The more you use manual link building via social media, you will increase your website exposure, generate more traffic, and make more money.
How to find Quality Private Label Rights Products
A common frustration I hear among aspiring digital entrepreneurs is the lack of quality private label rights products. If I was to ask you the first thing you think of when you hear the term "Private Label Rights products", you probably were thinking of something negative.
Private Label Rights Products Face a Daunting Stigma
Since I have been creating private label rights products, I have noticed that there seems to be a stigma around the term private label rights products. People seem to doubt quality, how current it is and quite frankly the value.
All fair worries, because there has been a lot of subpar private label rights products content released over the years. The problem is for people who put in the time to create good quality private label rights products. There are a number of creators online that offer great quality private label rights products, and they face an uphill battle because of this stigma.
The stigma of private label rights products is so bad that the term alone might drop sales. I haven’t done any really scientific testing, but we have sold personal rights versions of our products, and the private label rights products versions for similar prices and seen the personal rights version sell more.
That has happened more than once as well. Even if it isn’t a pattern or a trend, realistically speaking the private label rights products version should be far more popular right? You get the eBook that you would get in the personal rights version, plus all of the other goodies, editables and the right to rebrand it as your own.Quality private label rights products should be a slam dunk that it is more valuable, but when it comes time to sell and market – it is regularly proving it isn’t.
As a PLR Creator What Can I Do to Create Private Label Rights Products?
[covertplayersinglevideo trvideoid="Tttl7leHSDI" trdisplaytype="5" trnumbervideosdisplay="" trvideoperpage="36" trthumbnailwidth="150" trthumbnailheight="100" trpopupwidth="640" trpopupheight="360" trvideoalign="left"]I don’t think there is a simple answer for this, there is nothing one (or even a handful) of private label rights products creators can do to wipe away years of history.
The first step is to produce the best quality private label rights products that you can. We like to believe that is what we are doing, and from our interaction with other people it seems to be what they are doing as well. As we build our businesses and customers, we will naturally be building more respect (and hopefully less of a stigma) for private label rights products in general.
The Future of Private Label Rights Products
I think that is kind of the cowards way out, I’d like to challenge people’s beliefs about private label rights products head-on. That said, in some cases being creative about your services is a smart business move.
Read more ...
How to Retain Long Term Customers
Every business needs to retain their long term customers. So, let's take a look at what you're going to do with your long term customers in regards to turning them into affiliates. Understand that when we talk about this, it may not be suitable to do so depending on your product. Turning any one of your long term customers into affiliates is especially important in the world of online marketing software or info selling because after all, affiliate marketing is at least 20% of the whole picture. That's a huge chunk.
How to Turn Prospect Into a Long Term Customers
[covertplayersinglevideo trvideoid="2HInE-bzZog" trdisplaytype="5" trnumbervideosdisplay="" trvideoperpage="36" trthumbnailwidth="150" trthumbnailheight="100" trpopupwidth="500" trpopupheight="350" trvideoalign="left" trytautohide="0" trytautoplay="1" trytcontrols="0" trytrelvideo="0" trytshowlogo="1" trytshowtitle="0" tryttheme="dark" trythighquality="hd720"]Your relationship with your prospects is essential to building them into a long term customers. Dr. Tony Alessandra, author of the best selling book Platinum Rule, shares the process of turning a prospect into a raving fan, long term customer.
Do You Turn Long Term Customers Into Affiliates?
Well, after telling you that I'm going to have to turn around now and tell you straight up that turning your long term customers into affiliates, (or trying to) is a bad idea. Remember, these people have already spent their money with you, and have seen your affiliate offers several times. Many of them will be on your list receiving the ads for your affiliate program solely, as we talked about earlier. For this reason there is absolutely no need to hassle your long term customers directly with anything unnecessary.
Remember, your long term customers has already spent a whole lot of money on your stuff, and if you want to keep them coming back, every time you contact them it has to be your best work. You need to be giving your long term customers something that they want, not just sending them ads, ads, ads. Also keep in mind, this particular list of yours should be the least numerous, but the biggest spenders.
Some of these people may come along to you and buy two thousand dollar product after two thousand dollar product. You can immediately see how valuable they are.
Your Long Term Customers are Your Most Important Asset
You can also see through a little math how much more devastating it is to annoy your long term customers on this list or cause them to leave for any reason. Granted, you may argue there's plenty more out there, but this is where most of your advertising funds are going. Getting people to buy your products that are going to be bringing you in a mighty profit in the first place isn't a short or easy task. Be very careful what you do with this list. This is going to be the long running theme in this section about your long term customers.
Simple Steps for Setting Up an Offer for a Free Opt in on Your WordPress Site
[covertplayersinglevideo trvideoid="qEEbQYTMTpQ" trdisplaytype="5" trnumbervideosdisplay="" trvideoperpage="36" trthumbnailwidth="150" trthumbnailheight="100" trpopupwidth="500" trpopupheight="350" trvideoalign="left" trytautohide="0" trytautoplay="1" trytcontrols="0" trytrelvideo="0" trytshowlogo="1" trytshowtitle="0" tryttheme="dark" trythighquality="hd1080"]In this video you will learn h ow to set up an offer for a free opt in on your WordPress site.
Should You Use WordPress Automatic Upgrade for Your Website
One of the reasons WordPress is such a popular website building program is that it has a WordPress automatic upgrade feature found in the back office of your website. You will get a notification that WordPress is ready to be updated you will see a WordPress automatic upgrade link for you to click on. Should you click the WordPress automatic upgrade link it as soon as you see it? Before you click on the WordPress automatic upgrade link, please keep in mind these three important considerations.
Three Questions to Ask Before Clicking on WordPress Automatic Upgrade
1. Is the release brand new? If the latest WordPress release is brand new you might want to hold off clicking on the WordPress automatic upgrade for awhile. They do a great job of testing and re-testing their releases. Going live always brings up a hiccup or two, it is just the nature of the beast. If you hold off a week or two that will give the WordPress development team time to address any bugs. So for example, instead of upgrading to WordPress 3.0 maybe wait a couple days and see if WordPress 3.1 is going to come out.
2. Backup! Yeah i will admit I have clicked on the WordPress automatic upgrade link before without backing up, and nothing happened. Why tempt fate though? Why take the chance.? I know I never want to be the guy on WordPress support forums saying "I didn't back up my site but..." Make sure you back up your site before you click on the WordPress automatic upgrade link.
I usually use the cPanel of my host to create a database backup. You will have to figure out how your host handles back ups. I also back up my wp-content folder by downloading it via FTP. I zip it and create a copy to store a couple different places. Lastly, I do an export from the back office of WordPress. I navigate to Tools and then Export. This way I get a small XML file that will cover all of my pages, posts and comments.
3. Plugin Compatibility - One of the best reasons for waiting to see if a release is stable is that it gives plugin developers a chance to catch up. When you upgrade there is always the chance your plugins won't make it. If you have a certain plugin that you find indispensable, you might want to monitor it to see if it gets updated to match the WordPress upgrade. Some plugins will work fine anyways, and if you keep an eye on the plugin homepage or forums you will find that out as well.
Back Up Your Site!
[covertplayersinglevideo trvideoid="s-8teJdwWaM" trdisplaytype="5" trnumbervideosdisplay="" trvideoperpage="36" trthumbnailwidth="150" trthumbnailheight="100" trpopupwidth="500" trpopupheight="350" trvideoalign="left" trytautohide="0" trytautoplay="1" trytcontrols="0" trytrelvideo="0" trytshowlogo="1" trytshowtitle="0" tryttheme="dark" trythighquality="hd720"]If you remember these three steps or rules, you will have no problem with your WordPress updates. The biggest key is to back up!Years of hard work can be flushed down the toilet if you don't!
Before you click on the WordPress automatic upgrade link, make sure you back up your WordPress files.
Auspicious Stategies to Boost Web Traffic Revealed
Whether you are are all on your own or you own a big internet business, the number one key to have a successful online business is to use multiple sources of traffic generation to boost web traffic to your website. This targeted traffic will be your customers. No business, online or off, can survive if they don't have plenty of customers.
You can have the most effective marketing funnel and the perfect product or service, but if you cannot boost web traffic to your business, you will not make any money.
One of the first things you need to learn is that when it comes to boost web traffic you will need quantity and quality. For these purposes, quality means finding people who love the product or service that you are selling and who are actually willing to spend money on it. If you can get enough qualified people to your website it is like shooting fish in a barrel. Putting your offer in front of those people who are looking for your offer is about as easy as it gets.
How Do You Boost Web Traffic?
With hundreds of various options to use to get traffic which one do you choose to do? For most people starting with some free online traffic generating methods is the best way to boost web traffic. Simple things like search engine optimization and article marketing are great ways to get started. They are easy to learn, don't take a lot of time to do and they are free.
Another effective method to boost web traffic is using Google +. In the video below you will learn three things about Google + can affect your traffic
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Using Paid Methods to Boost Web Traffic
As your business progresses it's pretty common to add other forms of traffic generation to boost web traffic, some paid and some free. At this point you may also decide that your time is better served elsewhere so you might want to hire a company or individual to do it for you.
It's generally a good idea to have between 3 to 5 different methods that you use to boost web traffic. The whole don't put all your eggs in one basket thing. The only problem with this method, especially if you have several sites online that you are promoting, is that keeping tabs on all your promotions can get pretty overwhelming.
How to Manage Multiple Campaigns to Boost Web Traffic
As your business expands, it is recommended to outsource a company to take care of the day to day activities associated with it can make your life much easier. True, you will have to pay them and that will cut into your profit margin, but your time is worth something too and the overall cost shouldn't be that much.
In conclusion, your biggest job online is to get quality traffic to your website so you can make sales. Doing much of the work yourself when you first start to save money then hiring a company to handle your online marketing strategy once you are profitable is an excellent game plan to follow. Initially, start with free traffic methods to boost web traffic, followed by paid methods.
Outsourcing Online Marketing - The Art of Delegation
When it comes to outsourcing online marketing, many entrepreneurs often wonder when and where to delegate business tasks. Regardless of the size of your business there are many tasks, such as planning, execution, marketing, communication, and financial. If you are planning to be a home business entrepreneur, it is easy to get caught up in the day to day operations, that you will forget to do the tasks necessary to generate income.
Now, with the Internet making the whole world such a closely-knit domain, you can find professionals to handle all kinds of tasks. They will even plan a whole business venture for you if you have the funds. However, at least initially, you will be on a budget and would like to outsource only things that you really cannot do. The purpose of this article will discuss the art of outsourcing online marketing tasks.
Outsourcing Online Marketing Tasks
In the video below, you will learn how outsourcing online marketing tasks can not only double your income, but also reduce your workload
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Delegate the Execution Tasks First
The execution part is always the most laborious task. If you are running a website design and development company, the most challenging aspect of the execution phase is designing the website. If this aspect were outsourced, you could focus on getting more clients, while at the same time you are getting the jobs done as well.
When outsourcing online marketing tasks, it is best to outsource the tasks that focus on execution. For example, if your home business is about handling content writing jobs, you could outsource the actual writing part.
Outsourcing online marketing tasks don't have to be outside of the business. For example, you can have your employees write content or designs which you can review the content and send back for proofreading or editing if required.
Outsourcing Online Marketing Tasks Involving Day to Day Operations
In the early stages of your business, the things that are integral for keeping your business going such as planning, obtaining work, communicating with clients, payment handling, etc. should be done by yourself. When your business grows, you will find that you need to outsource many more things. You might need someone for data entry just to maintain the records of your business. You might need someone just to communicate with your various clients and keep them updated with what’s happening. You might need someone to handle the bidding or other routes in which you obtain work. You might even need a virtual manager to handle all these aspects of your business at once. When outsourcing online marketing, you can delegate many tasks from telemarketing to complete management of your business; however, the main thing is knowing when to use these professionals.
Easy Way To Get Into Mobile Marketing Business
The mobile marketing business is the hottest trend right now in digital marketing. Keeping track of the many different ways that companies can market their products and brands in the modern age is getting more and more difficult. It’s getting to the point where there is no conceivable shortage of ways to market your products, but the bigger problem is that there’s so many ways that figuring out the best ones for your business and how they all work can be quite a chore. We’re here to help.
The mobile marketing business is becoming increasingly popular and breaking into it as a start up company is one of the best ways to hit the marketplace with a bang. Mobile marketing has entered the stage where it’s still considered somewhat revolutionary and a definite novelty, but is also mainstream enough that most of the younger crowd will be receptive to the marketing.
Watch the three minute video below to learn how the mobile marketing business can generate more profits than any other traditional advertising method.
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Why is Mobile Marketing Business So Popular
Twenty years ago, owning a mobile phone was considered a luxury. Today, many long distance carrier providers offer mobile phones at affordable prices. Today, there are four billion users of mobile phones worldwide, and 1.08 billion people have smart phones iPads, or Kindles. In North America alone, 88% of the population has a smart phone. Most mobile phones today are not just for calling people. Today you can play games, order products or services online, listen to music, watch movies, even search for local businesses.
Most forms of mobile marketing are centered around mobile phones. Part of the reasoning why the mobile marketing business has taken off so much in the past few years has been the advent and popularity of smartphones. With the technology of phones and computers merging as rapidly as they have over the past few years, it should come as no surprise that the marketing wave generated by the spread of personal computers and the increasingly ubiquitous nation of the Internet is starting to spread out into mobile phones.
The Pillars of the Mobile Marketing Business
The mobile marketing business focuses on four methods of advertising: MMS advertising, SMS advertising, QR Codes, and location marketing. Many people today cannot live without their smart phones and will read their text messages first before accessing their email. In fact, the open rate on text messages is 98% compared to 22% for emails.
Mobile Marketing Business is Still In Its Infancy
If you are a startup company, particularly one who is trying to market to the thirty five and younger set, taking a foray out into mobile marketing business via cell phones and smartphones is an excellent choice if you’re looking to make your product or service stand on the cutting edge. It’s important to keep up with trends in the mobile marketing business, particularly when you’re working as a startup.
#1 Affiliate Marketing Tip: Product Recommendations
One of the most important ways of increasing affiliate marketing sales is through the use of product recommendations. If the customers or visitors trust you enough, then they will definitely trust your product recommendations. However, you must exercise caution when using this approach. If you start promoting everything by recommendation, your credibility will actually wear thin. This is seen especially when product recommendations are exaggerated and without much merit. In this article, we will discuss the essentials of making credible product recommendations.
Product Recommendations Basics
When making product recommendations, don't be afraid to mention things that you don't like about a product or service. This will make your recommendation more realistic, thereby increasing your credibility. Furthermore, if your visitors are really interested in what you are offering, they will be more than delighted to learn what is good about the product, what is not so good, and how the product will benefit them.
Product Recommendations Can Establish You as an Expert in Your Field
Remember this simple equation: Price resistance diminishes in direct proportion to trust. If your visitors feel and believe that you are an expert in your niche, they are more inclined to making that purchase. On the other hand, if you are not exuding any confidence and self-assurance in endorsing your products, they will probably feel that same way and will go in search of another product or service which is more believable.
How do you establish this aura of expertise? By offering unique and new solutions they would not get anywhere else. Show proof that what you are promoting works as promised. Display prominent testimonials and endorsements from respected and known personalities, in related fields of course.
Avoid hype at all costs. It is better to sound low key and confident, than to scream and seek attention. Besides, you would not want to sound unprofessional and have that thinking stick to your potential customers and clients, now would you? Best to appear cool and self-assured at the same time.
Your customers are also have very discerning tastes and may already know the things that you know. If you back up your claims with hard facts and data, they would gladly put down hundreds, or even thousands worth of money to your promotions. But if you don’t, they are smart enough to try and look at your competitors and what they are offering.
If you want to generate more affiliate sales, giveaway promotional freebies when making product recommendations to your customer base. While many businesses offer freebies to promote their own products, very few do this to promote affiliate products. Try to offer freebies that can promote or even have some information about your products or services.
Before you make product recommendations to your customer base, it is best you test the product out yourself. Test the product support before you begin to ensure that the people your customer base will not be left high and dry when a problem arises.
A Final Word on Product Recommendations
Do not run the risk of making product recommendations that are junk. Just think how long it took you to build credibility and trust among your visitors. All that will take to destroy it is one big mistake on your part. To see an example of how to make product recommendations, watch the video below:
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Friday, February 22, 2013
SEO Requires Good Keyword Research Analysis
In order to wage a successful SEO campaign, a website owner needs to conduct a thorough keyword research analysis to determine what keyword and keyword phrases are being used in the search boxes by consumers who are looking for what a website owner has to sell.
Write down keywords that pertain to your product or service that consistently come up in searches. Then match that list with a list of keywords and keyword phrases that best describe your product or service.
Keyword Research Analysis Begins at the Top
Search engines give a lot of weight to text in the title of your document, so it is especially important to ensure that you place your keywords there. A common mistake many people make in their keyword research analysis is to leave the title empty. If it is left blank, the search engine assumes there is no title and no website to search and rank.
Having keywords in your domain name can really help boost your site’s rankings. If you wish to rank for “buy golf clubs”, you might wish to buy a domain like BuyGolfClubs.com or BuyGolfClubs.net. In order, the best domain extensions for SEO purposes seem to be .com, .org, or .net
Keyword Research Analysis Continues with Your URL
It's not just the domain that counts, either. Do not underestimate how URL's are important for a website. A thorough keyword research analysis will help you find the targeted keywords to include in your URL to rank high in Yahoo! and Bing. You can also put your keywords elsewhere in your URL. For example, you can name directories after keywords, and you can name HTML files with keywords, too.
For example:
http://www.golfkeyword.com/golf-clubs/buy-golf-clubs.html
What Else Does Keyword Research Analysis Provide You?
Good keyword analysis allows you to place your keywords in your headers and main content of your site. If you use only images as your headers you will not rank high in the search engines. Headlines (H1) and menus (H2 and H3) are essential to optimizing your site.
It’s a good idea to have a keyword density between 2-5%, but be careful not to overuse it. When you repeat the same phrase too many times on a single page, it can appear spammy and actually hurt your ranking.
After completing a thorough keyword research analysis, you will have a list of keywords and keyword phrases that describe your products and services, what consumers are currently searching for, and what keywords your competition is using.
Keyword Research Analysis is an Ongoing Process
Many website owners fall in to the trap of complacency - once they believe that they have reached the top page of search engine rankings they are done. Continued keyword research analysis helps website owners maintain a competitive edge by learning what their competition is doing as well as looking for more relevant keywords will ensure that they will always stay at the top of the search engine rankings.
How to Use Facebook Fan Pages vs. Facebook Groups
How to Write a Good Blog
To be successful online you need to know how to write a good blog. Most of our greatest successes and spectacular failure were sparked by inspiration. Why should our blogs be any different? I don't mean how do you get ideas, I am talking about a higher level here. What inspires you to post? The topic doesn't matter, the feeling of wanting to post does. In this article we are going to discuss tips and strategies on how to write a good blog.
Music
I am a big fan of music and it is one of the my top inspirations. Music is really all about emotions. Certain songs can effect our moods, and sometimes those emotions will inspire us to create the best blog content. Even lyrics without the music can inspire you if they are well written. Anything that effects your emotions can inspire you to create a blog post. Here is how to write a good blog using music: if you are feeling down or uninspired, fire up your itunes and start writing down your thoughts.
TV
I know it is cool to hate TV these days - but besides the Internet, this medium is one of the most all encompassing ones we have. You can see just about anything on TV, and anything you see can be possible inspiration to create a blog.
Here are some suggestions how to write a good blog by watching television. You can watch a TV show that can remind you of a certain childhood memory you want to blog about. When you watch the news and see a topic you are passionate about you may want to post your thoughts instantly. A final suggestion on how write a good blog by watching television is to watch people react to each other under the pressure of a camera can give you enough material to comment on in a blog.
Recording Life Experiences
Everyday life can inspire some of your best blogs. Here are my recommendations on how to write a good blog based on your life experiences. Write about anything that stirs your emotions. Whether you are inspired by positive factors, or negative ones - your life will throw enough of both at you. You will see beautiful things that make you want to post, and horrible things that will make you want to post. That is the reality of life. This is a good reminder for those people who are always connected to the net - sometimes going out and actually living your life will make your online work that much more effective.
In this article you have learned how to write a good blog using music, telelvision, and personal experiences. Blogging regularly isn't always thinking about content or topics. Sometimes you need to be inspired to post anything. By using music, television and living your life to the fullest you should be able to find reasons to post as often as possible. Now that you have learned the steps on how to write a good blog, you should be able to find something to blog about every day.
Conveniences of Expert SEO Services
If you want the advantage of online search engine optimization (SEO) yet just put on't have the moment, or disposition, to discover the best ways to do it or to invest the moment doing it yourself, you can easily work with experienced SEO services to do it all for you. Professional SEO
Services Cater to Small Businesses If you're a small company just starting out you may think that you won't be able to afford to work with anyone, and you may be right. I put on' t understand your budget plan, yet I do understand that there are numerous
experienced
SEO services that focus on this kind of work and deal with small and mid sized companies. Why Should You Choose Expert SEO Services The reality is that to have a vivid and efficient search engine optimization project will take a lot of effort and time. You see, the search engines are always"boosting"their formulas and they put on' t like to share
. They put on' t inform anyone just specificallyhow they determine which sites will be rated the highest. For this
explanation
a lot of SEO is intelligent guessing. It is basically a full time task to keep abreast of all the modifications being made in concerns to seo. That's why you want to experienced SEO services if at all feasible. And put on't think that just since your niece Sally is internet regularly and can easily put up a blog or send a tweet that she is proficient to do it for you, a lot ofof the moment that won' t be the situation. Standard to Selecting Expert SEO Services There are numerous elements that enter a successful search engine optimization technique and expert SEO services will have their own way of doing points, yet there are some points that you will
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Setting Up a Blog 101
One of the most popular forms of communication in the 21st century is blogging, but people don't have the basics in setting up a blog. In this article, you will learn the three essentials for setting up a blog.
What is Blogging?
The word 'blog' derives it name from a combination of the words 'web log'. When blogging first started, that's exactly what they were. Most people would use them as a form of an online journal of their daily lives, and many of them would only share their blogs with family and friends.
Then came what are commonly called mommy blogs. These were blogs typically started by stay at home moms to communicate with other moms, but they also added some elements of making money to their blogs. Next were the flat-out money making blogs which tend to be more contrived; with each post being designed to maximize the revenue of the blog.
So, when someone asks "what is blogging?", the best answer is "it depends". That's because each type of blog requires a different approach. However, there are several similarities between all blogs. Updating your blog on a regular basis, making it look good, and driving traffic to it are a few of the things most blogs have in common.
Where Do You Blog?
One of the best things about setting up a blog is that you can start blogging for free. The WordPress and Blogger platforms are just two of the services that allow you to easily set up a blog and to do so for no cost at all. However, you will have to host your blog on their servers, and your domain name will contain "blogger" or "wordpress" as part of it. If you have a blog that's meant for family and friends, then this should be okay. However, if you plan on making money with your blog, then you need to buy your own domain name and hosting prior to setting up a blog.
In an episode of Get Connected, host Mike Agerbo welcomes blogging expert Darren Barefoot to the share an easy way to setting up a blog for your business using WordPress.com.
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What Do You Blog About?
The first step in setting up a blog is to determine what you want your blog to be about. Once that's done, you can think of a name for your blog. The next step is to go to whichever blogging site you want to try (Blogger, WordPress, etc.) and sign up for an account. If someone else already has used the same name for their blog (when using the free option), you will have to come up with a different name.
Now you're ready to start posting to your blog. This is usually done by logging into your blogging account and then clicking on "new post". Write your post, then click "submit". There you go! You have just made your first post. Now if someone asks you what is blogging, you can be setting up a blog for them in no time flat!
How I made $1200 Using Quality Private Label Rights Products
I wanted to share a casual case study on generating money with quality private label rights products. I found myself needing a lump sum of money last month. It was a surprise cost that kind of caught me flat footed. I had just finished paying for some software updates AND ALL of my outsourcers.
I needed to make some money quick – and figured since I had all of these quality private label rights products created I might as well use a couple.
I knew the key to making money quick would be offline so I hit the streets. I know some online earners hate to hit the streets but sometimes it is a quick and easy way to not only make money, but build your network.
The best part is this really cost me nothing to start. If you were to do it you would have to pay for quality private label rights products but that is it….well, plus the cost of printing two pages.
Choosing Your Quality Private Label Rights Products
The first thing I did was choose some quality private label rights products – I chose 4 social media and web based private label rights products. I stuck with these four to begin with. They are all geared towards local small businesses so they are perfect for my demographic.
Using Microsoft Word (you can use Mac Pages if you are a mac user), I created a one page “menu” or brochure that had an image of each of the products and some sales copy. I included a price of $9 per guide. I then created another page that was full of eye popping stats about online marketing. I got these stats from other quality private label rights products we had created. I got both of these printed and laminated for less than $10.
I then hit the streets, the internet and the phones. Obviously not all at once but my main goal was to get in front of decision makers. I phoned some friends and got referrals. I posted on the town’s Facebook wall asking if any local businesses needed online marketing help – and I got requests for meetings this way.
Lastly, I hit the streets and did a walk up and down downtown – not selling with anything – just getting meetings. I was totally honest and transparent. I asked biz owners if they were happy with their online presence, and if not would they mind considering some ways they could increase their online exposure. I dealt with some rude and gruff responses, but on the whole most people were interested and a number of them committed to some meetings.
After ONE day of hitting the streets, and another day of hitting up my own network via email, Facebook and the phone — I had scheduled 17 meetings over the next week.
Here was my general plan of attack in the meetings. I simply asked about their current online presence and listened. I gave them some hints if I noticed anything glaring missing from their presence.
After some discussion – I showed them my “menu’ of quality private label rights products and explained how each could help them. I also showed them the stats sheet. I went into my pitch and tried to sell them on the cheap guides.
If people wanted to negotiate I would – as long as I kept above the cost for printing the guides. A number of people I sold instantly. Some people paid right away and others didn’t feel comfortable until I had the guide for them. Either way I don’t really care because even if I get stiffed for a guide or two – that isn’t the real money maker
I took the orders, and told them I would bring them their g
Cash in on Buying and Selling Domain Names
Buying and selling domain names has become more and more lucrative in the past few years. Almost all companies as well as many individual people these days have websites, and most would prefer their websites to be immediately recognizable. Domain names tell people what websites are about, and this can be a big plus when someone is doing a search and looking for something specific.
Although almost anyone can have a free website through his or her Internet provider, the addresses of these websites will usually contain the name of the provider first, and then whatever name the user chooses for the website. For example, if your Internet provider is called ABC Internet, and you build a website using the web space that your provider gives you, you may want to name your website "yourshop". Though you would prefer the website to simply be called yourshop.com.
Why is Buying and Selling Domains Such a Hot Market?
Businesses, and many people, prefer their website names to be succinct and to the point. This is where domain name buyers and sellers come in. No two people can use the exact same domain name - domain names are registered to owners - therefore, every time someone wants to give a website a certain name, he or she must first do a search to see if that domain name is already taken. If the domain name is taken, then he or she can check to see if it is for sale, and possibly buy it from whoever owns it.
How to Make Buying and Selling Domain Names a Lucrative Business
If done properly, buying and selling domain names can be a very lucrative business. The more registered domain names you own and are willing to sell, the more money you can make from people who want to use them. If you are interested in buying and selling domain names, however, you must first do a little research.
If you own several domain names, but they aren't ones that most people would be interested in using, then you are sitting on inventory that isn't going to move - and this inventory costs you money. Domain name registrations need to be renewed periodically, and this always involves a fee.
To actually make money buying and selling domain names, you need to own names that are popular. If you own a domain name called "JustSomeStuff.com", there probably isn't going to be a big market for it. If, however, you own a domain named called "Plumbing.com", you may find that more people are interested in using this name.
Most Popular Method for Buying and Selling Domain Names
The most popular method that people use to make money from buying and selling domain names is to become a domain name reseller through a domain name registrar. Using this method, you buy and register available domain names from a licensed registrar at wholesale prices, and then you can turn around and sell these domain names for a profit.
Licensed registrars usually welcome this type of business transaction, as it drums up more business for them, since the resellers provide most of the advertising. Many large domain name sellers are actually resellers for even larger domain name registrars. This type of business relationship is common.
As a domain name buyer and reseller, you will need to find ways to advertise your business. If your buying and selling domain names business is small, you can usually just post ads in websites and forums where people advertise domain names for sale. There are many of these types of websites and message boards on the Internet, and you will be able to find of several of them by using an Internet search engine.
If you plan on having a large buying and selling domain names business, then your best bet is to have your own website where people can search through or inquire about the domain names that you have available for sale. Your w
Thursday, February 21, 2013
Successful Online Project Planning Tips
Businesses are always looking for creative, successful online project planning to accomplish more of their business goals for less money. In this article you will learn successful online project planning tips that will allow you to attract the best people working for your business.
Use Milestones
Successful online project planning always starts with a clear statement of what you are hoping to accomplish. It is important to define your project requirements up front so service providers can present realistic proposals and quote you a fair price. Be specific about the deliverables you expect the vendor provide as well as a realistic timeline. Project schedules can have a huge impact on project costs.
Milestones is essential when doing online project planning, especially when you are working on huge projects and want service providers to give you their deliverables in smaller installments so that you could manage work at your time and cash flow.
Some websites, such as eLance, help you to state the form in which you want your deliverables. You could actually set up milestones for the whole project. Among other benefits, this ensures that your employee can manage the deadline in a much better manner. You can also keep tabs on things better.
Successful online project planning entails posting only short-term projects at the start, until you have a rapport set up with the worker. Even though everything might seem all right to you in the bid, there are chances that something might go wrong when the actual project is underway. If you have a long running project, it could be cumbersome to bail out of these difficult situations.
On GetAFreelancer, the shortest project you can post should be worth $30. However, on most other sites, there is no minimum limit for the project you post.
Have an Escrow System
Successful online project planning always includes having an escrow system. Most jobsites work with escrows (which is actually the main reason why you should use these freelance job sites because an escrow protects both parties). When you select a bidder, you deposit some money into an escrow account. This money is held by the website but not released to the bidder yet. When they accomplish the task, you can direct the website to release the funds to them.
Escrow helps you because in case there is any problem with the project later on and you don’t feel like you should pay, you could ask the website to arbitrate. No freelance website will arbitrate if an escrow wasn't made because they know that you have money for the project and it motivates them to do a better job.
Scheduling Payment
A good rule of thumb to follow with online project planning is to pay no more than 20% to 30% of the total project price up front, with the rest of the payments awarded based on the completion of 3 or 4 milestones.
Putting it All Together
When you use online project planning you will have vendors who want to do business with you on future projects.
3 Simple Steps to Increase Traffic
There are so many ways to increase traffic to website and it all starts with you and the product or service you have to offer. You need to promote your product or service and your website. Setting up your website was the easy part. Now you have to find ways to increase traffic to website. If you are like most people who are starting an online business you probably do not have much of a budget so to find your targeted online traffic you will have to be creative and do the right things to get ranked high on the search engines' results pages. In this article we will discuss three simple steps to increase traffic to website.
Keywords
The first thing you need to know about is keywords. They are called keywords for a reason. Keywords are the 'key' to getting that targeted online traffic you need to your website. Keywords are the words or phrases people type into the search bar when they are looking for something online. If you have your website optimized with some of the keywords that people are using then you will rank the highest on the search engine results page and people will come to you for what they need.
Those keyword phrases? They are called long-tailed keywords and are like little gems if you can find one. They will increase traffic to website. They are used by people who know exactly what it is they want and so they type in those exact words. If you get your hands on one of these long-tailed keywords and no one else is using it...just imagine the possibilities! Sales would go through the roof.
Writing Articles
Another method to increase traffic to website is to write 500-word articles and submit them to article directories. Use the same keywords in your articles to connect back to your website. If you can't write then hire someone who can. This is a very important step so do not just blow it off if you do not consider yourself a writer. If you do not have the budget to hire someone to write your articles then you will have to learn how to do it yourself.
Video Marketing
Make a video selling your product or service is one of the most popular methods of generating increasing traffic to website. Once again if you are camera shy, hire someone to be your representative in front of the camera. If you don't know how to make a video then hire it out as well. Keep it professional and you will soon reap the benefits of increased targeted online traffic to your website and hopefully increased sales.
In this article we have discussed three tactics to increase traffic to website. When you use these steps to increase traffic to website it not only saves you money, but it adds to your bottom line in making a profit.